New Urban Wave Inc. 1301 Colorado Ave Opening
About
An extensive overhaul from an outdated small stucco building to a beautiful, modern adaptive reuse of an underutilized corner. In collaboration with EYRC Architects, the new storefront facade was added with structural steel, keeping the majority of the existing structure, using new materials where they had the most impact. A mezzanine level was added inside the structure to accommodate the desire for creative office tenants, and creating small platform meeting areas for the tenants. This building is located in Santa Monica, CA along the light rail expo line.
My role in the project was to help with the overall design of the launch website (graphics above) and posters for the opening event. I was coordinating between, the Project Manager, Graphic/Web Designer, and Architect to make sure the vision of the opening was complete and done to fit everyones needs.